What To Do If You Want To Write Copy But Have No Clue
The thing about creating effective site content, or copy, is you should take the time to find out what is best to do so you have optimal results. If you want to really make your content and copy effective, then begin your journey of discovery right now.
When you write real copy, and not necessarily your articles, you should always write just like you speak to someone you know - but keep it clean. Any copy or web writing/copy has to contribute to relationship building and make people feel like you can be trusted, and it begins with your writing. While this is important, it is also critical that you use the same jargon and terminology appropriate for your niche. Imagine yourself writing a letter to a friend and let your words flow. So then another point is to have everything laid out as far as your plan of action and strategy. When you start writing like you're talking to someone close, you'll automatically organize your thoughts and your content will be ready in no time.
Maybe you have heard that all buying decisions are based on emotions and that is completely true. The basic process is people buy on emotions and then seek to rationalize it with logic so they feel they made the right choice. So if your copy resonates emotions and gets your prospects comfortable that way then you'll find a much better response coming your way. We always tell people that none of this is hard, but just wait until you sit down to write your own. The ability to empathize with other people will help you as a copywriter because you need to have an idea about how they think and feel. Ultimately, the aim of your copy is to get your website visitors to take some kind of an action, and no better way to do that than entice their emotions.
One of the things that impacts your copy and the end result is your main goal. Obviously, when you understand your objective, then that simple fact makes things much easier. Do you have the most desired response in mind, yet? There are more questions that need to be answered, as well. The performance of your copy will be determined by all the upfront work you put into it even before you type a single word. So always proof-read anything you write so you can revise it to be as tight and clear as possible. Every single step that you take towards creating better copy will help you improve your own copywriting skills, so make sure you're consistent in your efforts.
Halifax Wedding Photographer
Toronto Wedding Photographer
Online Shopping
Tuesday, August 30, 2011
Tuesday, August 23, 2011
Copywriting -Simple Secrets For Starting Out
Copywriting -Simple Secrets For Starting Out
If you've never written a sales copy before, now's the time. You don't have to be a creative genius to write good copy, you just have to apply a proven formula. So let's look at some of the fundamentals of writing great copy.
Headlines are Critical: Having an effective headline is one of the primary elements of writing copy that converts well. Your readers/visitors will see your headline before anything else, which means that this will be what makes them remain on your page or leave it for another destination. So choosing the right headline is really about 50% of your task as a copywriter. You want your headline to be both fascinating to the reader and also informative, so that it gives people some idea of what your offer is about. The best headlines are those that communicate the product's most impressive quality in a few well chosen words. If your headline doesn't grab the prospect, he or she will most likely leave your page at that point. If you don't know how to write a good headline, you can start studying the other successful copies out there and use those headlines for your swipe file. Don't just pick a headline and stick with it -always try new ones and test them against each other. Target The Individual: Instead of writing your copy for a group, it is important to keep in mind that you are writing to one person. You will fail right at the start if you write copy that is aimed at convincing a large audience. Having your writing sound as if you are talking to the one prospect face to face is what copy writing is all about. Writing to the individual is the only way to make the copy more personal and effective and a way to show your prospect the importance of your offer. Instead of feeling like they are just part of a mass mailing, the individual that goes through your copy will want it to be personal and on a one to one basis. You need to make your prospect feel like they are your highest priority and are giving him/her special preference through your copy.
The Last Sentence Should be Memorable: Your final sentence is just as important as the first. Whenever you end your copy, be certain that your potential client is satisfied with what you are proposing. Make then want to move on your offer. This is where your persuasion must be very solid.
This is so that you will have more chances to push your prospect into taking action.
Many times, you will see that people cannot be persuaded until the very last second. They will only choose to buy once they think its the right thing to do. So, when you utilize the final sentence in the correct way, you will make it simple for your prospect to make a purchase. Do not forget that when you write your copy, do it with confidence. This is so that your prospects know that you are an authority about the product you are promoting. So, even
if you do not have experience in the subject that you are writing about, it should not be obvious in your sales copy.
If you've never written a sales copy before, now's the time. You don't have to be a creative genius to write good copy, you just have to apply a proven formula. So let's look at some of the fundamentals of writing great copy.
Headlines are Critical: Having an effective headline is one of the primary elements of writing copy that converts well. Your readers/visitors will see your headline before anything else, which means that this will be what makes them remain on your page or leave it for another destination. So choosing the right headline is really about 50% of your task as a copywriter. You want your headline to be both fascinating to the reader and also informative, so that it gives people some idea of what your offer is about. The best headlines are those that communicate the product's most impressive quality in a few well chosen words. If your headline doesn't grab the prospect, he or she will most likely leave your page at that point. If you don't know how to write a good headline, you can start studying the other successful copies out there and use those headlines for your swipe file. Don't just pick a headline and stick with it -always try new ones and test them against each other. Target The Individual: Instead of writing your copy for a group, it is important to keep in mind that you are writing to one person. You will fail right at the start if you write copy that is aimed at convincing a large audience. Having your writing sound as if you are talking to the one prospect face to face is what copy writing is all about. Writing to the individual is the only way to make the copy more personal and effective and a way to show your prospect the importance of your offer. Instead of feeling like they are just part of a mass mailing, the individual that goes through your copy will want it to be personal and on a one to one basis. You need to make your prospect feel like they are your highest priority and are giving him/her special preference through your copy.
The Last Sentence Should be Memorable: Your final sentence is just as important as the first. Whenever you end your copy, be certain that your potential client is satisfied with what you are proposing. Make then want to move on your offer. This is where your persuasion must be very solid.
This is so that you will have more chances to push your prospect into taking action.
Many times, you will see that people cannot be persuaded until the very last second. They will only choose to buy once they think its the right thing to do. So, when you utilize the final sentence in the correct way, you will make it simple for your prospect to make a purchase. Do not forget that when you write your copy, do it with confidence. This is so that your prospects know that you are an authority about the product you are promoting. So, even
if you do not have experience in the subject that you are writing about, it should not be obvious in your sales copy.
Monday, August 22, 2011
Being Successful with Niche Blogging
Being Successful with Niche Blogging
Niche blogging isn't really that difficult. In all actuality, it is much simpler to create it than a general blog. This is because you already know who your target market is. The following article details a few things about niche blogging that you can start doing now so that you can become a better blogger.
Targeting the Right Keywords: If you start out by researching some long tail keywords pertaining to your niche, you'll be getting off to a good start. You want to find keywords that you can rank highly with in the search engines, and that are also very targeted, and long tail keywords are good on both counts. Remember that whenever you post to your blog, the search engines will be picking up on any keywords that you target. Because long tail keywords aren't that competitive, you can achieve higher rankings in the search engines for your posts by focusing on such keywords. All of your keyword phrases should also fit with your blog's niche, so that visitors to your blog will like what they find.
Work on Marketing Efforts: Successful blogging is all about posting good quality content, but it's also equally important to think about your marketing efforts to bring in new visitors. Your marketing efforts should bring about plenty of new visitors to your blog, so work on experimenting with what works best for you. As time goes by, you'll be able to slow down your marketing as word of mouth and other tactics in place take effect. Always keep in mind that without the right level of marketing in the initial stages, your niche blog will have a hard time growing.
Don't Make Your Topic Too Broad: Having a subject that's too broad can cause problems for your blog, so it's best to focus in on a more narrow topic. When you don't get deviated to any other areas or niches, you'll find it a lot easier to come up with more targeted content. For example, rather creating a general blog about mobile phones, why not make your niche blog as targeted as possible by choosing "iPhone 4" as your topic? It's easier to tailor your content towards a particular audience than to try to please a very large number of people. When you choose a narrow topic, though, do some keyword research and verify that there's enough of an audience for this subject to make your niche blog profitable. The idea is to identify a topic where you can focus in a single direction yet still have a good sized audience.
These are some of the factors to consider when you set up your niche blog; remember that every aspect is important -your niche, keywords and creating quality content on a regular basis.
Wednesday, August 17, 2011
Artwork Using Our Digicam * On purpose Photographic camera Motion
Artwork Using Our Digicam * On purpose Photographic camera Motion
Since that time I started having photos with regards to 3 decades ago, catching the actual a sense activity, producing abstract pictures is a huge love associated with mine and when I stumbled upon ICM, another arena of images showed for me. Deliberate Photographic camera Motion is the when the camera will be relocated in side, top to bottom, diagonal as well as arbitrary instructions while the shutter can be wide open. The particular ensuing image can be intentionally confused and quite often subjective. ICM photos are certainly not exactly what most people think about because traditional pictures simply because action can be seized as well as developed in the image via the approach. We illustrate that to folks since "painting along with my personal camera" since my personal photos are painterly and also impressionistic. Other folks could be more fuzy.
Every wedding photographer detects their unique method and builds up their very own style along with personal - this is correct for all photographers as well as those that use ICM inside their work, hence, My spouse and i offer the following tips and methods conscious of our personal approaches to images. As being a digital photographer considering ICM, you have to find your personal way through the creativity of other individuals and produce your individual style.
Techniques
Tripod
Utilizing a tripod is the greatest method to expose you to ultimately purposeful digicam movement. This is an priceless instrument to start with by using long sweeps from to remaining and left to right in 2-3 second exposures underneath lower mild circumstances. You'll need to be beneath reduced gentle problems or even employ natural density filtration to allow you to capture in daytime. Examine the EXIF data once you have identified what you such as your hard work and this will offer you important info about how precisely to put your current shutter rate as well as aperture to offer the seem you are heading with regard to in your images.
Shutter Rate
Shutter rate is probably the most essential element to manipulate what you look for in your photos. I favor, for my own function, to function involving 1/20 sec along with 1/5 securities and exchange commission's. So that you can complete achievement with these types of relatively quick slower shutter rates of speed, one should transfer your camera in a short time using a robust continue along with digital camera established upon "continuous shoot". In daytime, placing you got it from it's cheapest ISO and shutting the aperture along will allow you to obtain the shutter velocity which works for you. I like to make use of aperture priority on my digital camera to offer the sluggish shutter speed due to the fact I've found in which shutter velocity will be different since the digicam will be moved especially about mild as well as eye shadows inside subject theme.
Selecting Your current Pictures
In relation to choosing your better ICM pictures, it's summary, like every art work. Nevertheless, here are a few pimple free discover beyond the preliminary photo before you decide to eliminate it!! If you choose your current photographs, certain interrelationships within the impression you'll want while others you won't.
For example, the balance associated with colors, gradations and also tonality, lightness in order to darkness within the impression can boost your image. Hunting tightly your picture to find the picture inside the graphic is a great talent to build up because you can acquire the ok graphic and earn it far better through cropping : some other photographs only cannot be improved. Interrelationships among lighting as well as dim, the actual "heaviness" throughout color or perhaps darkness needs to be well-balanced in an graphic. You do not need a picture that is certainly darker and uneven or perhaps heavy somewhere but, is every bit measured visually.
Cellular levels associated with shades as well as shades have to be healthy as well. By way of example, a heavy covering near the top of a graphic which takes way up 2/3 from the area with many more compact layers at the bottom of the graphic isn't most suitable choice because it's not as desirable on the attention. Cropping which layer for you to balance the bottom of the picture is definitely an substitute for think about.
Summary
Finally : try things out, try things out, test! Locate creativity throughout photography lovers an individual enjoy who take ICM images and enjoy yourself by using it * enjoy!! Trying out ICM can help you, being a digital photographer, come across your own personal fashion, your personal method of utilizing this strategy to digital photography * you don't want to backup one more photographer yet be influenced through all of them! In the event that ICM is good for you, so as to your own passion for it will develop day-to-day and you will require numerous storage playing cards simply because this technique consumes much space!!
Halifax Wedding Photographer
Toronto Wedding Photographer
Since that time I started having photos with regards to 3 decades ago, catching the actual a sense activity, producing abstract pictures is a huge love associated with mine and when I stumbled upon ICM, another arena of images showed for me. Deliberate Photographic camera Motion is the when the camera will be relocated in side, top to bottom, diagonal as well as arbitrary instructions while the shutter can be wide open. The particular ensuing image can be intentionally confused and quite often subjective. ICM photos are certainly not exactly what most people think about because traditional pictures simply because action can be seized as well as developed in the image via the approach. We illustrate that to folks since "painting along with my personal camera" since my personal photos are painterly and also impressionistic. Other folks could be more fuzy.
Every wedding photographer detects their unique method and builds up their very own style along with personal - this is correct for all photographers as well as those that use ICM inside their work, hence, My spouse and i offer the following tips and methods conscious of our personal approaches to images. As being a digital photographer considering ICM, you have to find your personal way through the creativity of other individuals and produce your individual style.
Techniques
Tripod
Utilizing a tripod is the greatest method to expose you to ultimately purposeful digicam movement. This is an priceless instrument to start with by using long sweeps from to remaining and left to right in 2-3 second exposures underneath lower mild circumstances. You'll need to be beneath reduced gentle problems or even employ natural density filtration to allow you to capture in daytime. Examine the EXIF data once you have identified what you such as your hard work and this will offer you important info about how precisely to put your current shutter rate as well as aperture to offer the seem you are heading with regard to in your images.
Shutter Rate
Shutter rate is probably the most essential element to manipulate what you look for in your photos. I favor, for my own function, to function involving 1/20 sec along with 1/5 securities and exchange commission's. So that you can complete achievement with these types of relatively quick slower shutter rates of speed, one should transfer your camera in a short time using a robust continue along with digital camera established upon "continuous shoot". In daytime, placing you got it from it's cheapest ISO and shutting the aperture along will allow you to obtain the shutter velocity which works for you. I like to make use of aperture priority on my digital camera to offer the sluggish shutter speed due to the fact I've found in which shutter velocity will be different since the digicam will be moved especially about mild as well as eye shadows inside subject theme.
Selecting Your current Pictures
In relation to choosing your better ICM pictures, it's summary, like every art work. Nevertheless, here are a few pimple free discover beyond the preliminary photo before you decide to eliminate it!! If you choose your current photographs, certain interrelationships within the impression you'll want while others you won't.
For example, the balance associated with colors, gradations and also tonality, lightness in order to darkness within the impression can boost your image. Hunting tightly your picture to find the picture inside the graphic is a great talent to build up because you can acquire the ok graphic and earn it far better through cropping : some other photographs only cannot be improved. Interrelationships among lighting as well as dim, the actual "heaviness" throughout color or perhaps darkness needs to be well-balanced in an graphic. You do not need a picture that is certainly darker and uneven or perhaps heavy somewhere but, is every bit measured visually.
Cellular levels associated with shades as well as shades have to be healthy as well. By way of example, a heavy covering near the top of a graphic which takes way up 2/3 from the area with many more compact layers at the bottom of the graphic isn't most suitable choice because it's not as desirable on the attention. Cropping which layer for you to balance the bottom of the picture is definitely an substitute for think about.
Summary
Finally : try things out, try things out, test! Locate creativity throughout photography lovers an individual enjoy who take ICM images and enjoy yourself by using it * enjoy!! Trying out ICM can help you, being a digital photographer, come across your own personal fashion, your personal method of utilizing this strategy to digital photography * you don't want to backup one more photographer yet be influenced through all of them! In the event that ICM is good for you, so as to your own passion for it will develop day-to-day and you will require numerous storage playing cards simply because this technique consumes much space!!
Halifax Wedding Photographer
Toronto Wedding Photographer
Monday, August 15, 2011
Capturing love at weddings
CAPTURING ROMANCE AT THE Wedding
The bride and groom had just exited the church and had been congratulated by their buddies and family members. He describes the day as becoming genuinely scorching. The chauffeur lowered the windows and was opening a bottle of champagne. Mark slipped all around to the other aspect of the vehicle and took the picture via one particular of the open up windows just before the couple seen him. He says, “It’s still one particular of my favourite pictures, a pure minute of contentment and happiness.”In this photo, it’s distinct that the few is emotionally linked as they take pleasure in this personal time jointly just before the action of the reception will get underway. Earthy notes, “To arrive away with a truly candid and romantic image of the bride and groom is difficult, probably the toughest picture to capture of the day.” In purchase to do so, he has turn out to be especially aware of these intimate moments by honing his observational expertise, and observing from a length with a long lens.
Oftentimes, it’s a matter of staying in touch emotionally with the bride and groom. The competent marriage ceremony photojournalist develops an capacity to perceive what is taking place among the two and emphasis in on it. Wolfrom confesses, “Capturing the emotion wasn’t one thing that came straightforward to me at first…But right after decades of expertise, it is significantly more organic. In every picture, I shell out that added 2nd producing positive that I’m capturing their tale.” Clearly, the evidence is in his award-profitable photography.Halifax Wedding photographers, Halifax Wedding
Getting Enjoyable
Romantic moments can also spring from periods when you’re merely possessing enjoyable. Wolfrom’s WPJA award-profitable image of a bride and groom viewing every single other for the very first time flawlessly captures this concept. He explains that they had gotten all set inside of the chapel, and when each ended up dressed, they walked backwards down the aisle until they had been five feet apart. Even though this was taking place, Wolfrom was jumping more than pews to get to the ideal spot for the revealing. He states, “It was tremendous emotional as they turned in the direction of one another.”
Earthy notes that the bride and groom usually can be inhibited or just embarrassed by embracing or expressing feelings among their close friends and family members. However he says, “Their eyes will be conversing.” In this sort of situations photographers want the couple to chill out and have a tiny exciting, but will not interfere. They will basically sit back and permit occasions just take their program. Having someone immediate you as although you’re in a business can feel staged and will frequently produce stilted and awkward expressions.
A major obstacle to lovely, emotionally resonant photos is a stressed, over-scheduled bride or groom. Kirshner notes, “When they’re so concerned in having the day coordinated, they cannot just just take portion in it as the marriage ceremony couple. They’re almost the marriage ceremony planner.” Subsequently, those romantic feelings may well have a harder time of growing to the surface area if you are involved with the flower preparations. You can then emphasis on having a fantastic time.Halifax Wedding, Halifax Wedding photographers
Thursday, August 11, 2011
Traditional Wedding Photography
Traditional or even Traditional wedding photography was the very first in the good reputation for photography styles and probably the most typical style used these days. This is a timeless style that you have seen again and again within wedding ceremony albums.
Traditional wedding photography is understood to be a very carefully presented photograph in which the subject is definitely aware of your camera. Conventional wedding photography is characterized by plenty of path, participation as well as control from the photographer. Often the photographer is extremely involved in organizing person as well as group photographs prior to and through the marriage wedding reception. This can be helpful in guiding the bride during the day. Frequently these poses might take lots of time since the digital photographer will need to collect together the groups of people for every chance and placement all of them. Occasionally wedding couples may have their very own pictures used by the photographer before the wedding day to give themselves additional time on the real big day. This can be a good idea if you feel you might get stressed out if the photos take some too much time in your big day.
The traditional wedding digital photographer usually has exceptional portraiture skills. They're concerned with quality and producing their own topic look great right down to every detail for example body positioning, lights, background, and so on. Usually there is a listing of typical pictures the traditional photographer will require. A few examples of these presents tend to be: pre-ceremony photos in the bride-to-be and bridegrooms homes along with parents, brides maids and ushers, poses from the bride putting on the woman's garter, placing the blossoms on her behalf fathers lapel, formal pictures of the wedding brides dress, cake cutting in the wedding reception, the actual garter as well as bridal bouquet throw, the first dancing, the farewell dance, and so on. The traditional style is excellent if you want to make sure to obtain all of these conventional presents and pictures associated with particular members of the family for the wedding ceremony recording.
Wednesday, August 10, 2011
Tips on Photography assingments
Just before Your Benefits to be able to Pictures Tasks
Something... before you go drained the entranceway with your camera in head, attempt to think about every one of the photos you would like to get. This sort of thinking in advance truly helps.
So you are initial task is always to create a list of the kind of photos you would love to consider... Visualizing an image helps make the picture-taking more enjoyable as well as causes it to be much more most likely that you receive excellent pictures.
Digital photography Tasks simply by Subject matter
Get a minimum of 30 images of the preferred topic - be it your own:
puppy,feline,buddy,
group of friends (utilize the do it yourself timer)neighbor,parent,
brother or perhaps sibling,relative,toys,
or favored dolls.
A single enjoyable distort would be to make a landscape from the playthings or lifelike dolls as well as picture this kind of landscape from your low point of view.
Whichever topic you select, do your very best to be able to purpose the camera which means you acquire all you want in the picture. At the same time, make an effort to make certain there's nothing inside the image that you don't would like or perhaps will not care about. The aim is to get pictures with only your own subject and not a great deal of extra things. 1 great strategy for achieving this is to find as close for your subject as you possibly can.
Photography Tasks : Jot Down Your own Encounters
Here are a few tips:
Create the "Summer Memories" photo composition. Rather than just creating any "What I Did So with regard to Summer" concept or even essay, why don't you illustrate this together with images.
Put with each other the photo taking tale of your get away expertise or a current holiday.
Take images in which catch recent adventures at home.
Photography Projects and also Scrapbooking
Make any "Memory Box" : picking up your favored photos into one location.
Add words for your preferred photos in a scrapbook. Take note of your mates brands, what they are called regarding areas you go, as well as things you observe, as well as whatever else that comes to mind.
Keep this particular diary or picture-diary near by, just like close to cargo area, in your back pack, or in your desk. You need that it is simple to arrive at once you use a believed that you would like to jot down.
Tuesday, August 9, 2011
Tips on Traveling with Photo Equipment
Traveling with photo equipment can get complicated, but traveling without photo equipment would be pointless to anyone who loves photography, so here are some pointers that should take some of the stress out of it. Halifax Photographer
1. If you’re flying, carry your camera onboard with you to avoid damage. When you go through metal detectors, ask the attendant to hand-screen your film. To help expedite hand-screening, carry your film in clear canisters or remove it from its packaging and place it in clear plastic bags.
If you can buy film where you’re headed, consider waiting until you get there to purchase it. It’ll at least make one leg of your trip easier going through screening devices.
Do not pack unprocessed film in checked luggage. The scanner equipment is stronger than the ones used for carryon bags, and may well fog your film.
Check your airline’s web site to find out carry-on and checked-luggage policies. Some overseas airlines or small airlines do not allow you to carry luggage onto the plane with you.
Digital media are not affected by x-rays, but magnetic devices could harm them. Because there may be powerful magnets in the motors of conveyor belts, place your camera as far away from the beginning of the belt as possible.
2. If you’re traveling by car, keep your camera inside when you’re driving so it will stay cool. Carry it with you when you leave your car; it can easily be stolen out of the trunk.
3. Always, but always, keep your eye on your equipment. It takes only a couple of seconds for anyone to grab an unattended camera bag. Dangling a camera from your neck isn’t a good idea, either; it’s very easy to cut a strap with a quick cut of a sharp knife.
4. Know what you’re going to do about storing digital images before your trip begins. Personally, I prefer memory cards. Lugging around a computer or portable storage devices is a hassle. If I’m particularly protective about images, I either go to a one-hour lab and have them download the images to a CD or I go to a cyber cafe and download the images to an online image bank. If I need more memory cards, I just buy them. They’re not hard to find. If I think they may be hard to find, I take extra ones with me. You can never have too many memory cards.
5. Insure your equipment. See if your insurance company already covers your equipment in case of theft or damage. If it doesn’t, get a policy that will, especially if you’re traveling with thousands of dollars worth of equipment.
6. Unless you know your camera inside and out, take your manual with you. Just pack it in your luggage.
7. Make sure you take all your cords, etc. with you. If anything needs an outlet, bring an electric plug adapter if you’ll travel overseas. Bring one for your car, too, if you’ll be doing a lot of shooting in the field.
8. Protect your camera from inclement weather.
9. Avoid leaving your gear in extreme heat.
10. If it rains unexpectedly, the very least you should do is get your camera under an item of clothes to shield it the best you can. Get out of the rain.
11. If it’s cold, warm your camera up with your body heat to avoid condensation. If condensation does occur, empty the battery and memory compartments and keep the compartments open until they’re dry. If you take them back outside with condensation, they may freeze, and that’s bad news.
12. Use a UV filter to protect your lens.
13. Take equipment you’re familiar with. Traveling isn’t the time to try out new equipment if you want to be confident you’ll get good results.
14. Travel light with a good bag. Don’t bring every lens or body you have “just in case.” By limiting yourself, you may also find new ways of seeing.
15. If you’re going overseas, declare all your photo equipment with custom officials at the airport before you leave so you won’t have to prove ownership when you return.
Toronto Wedding Photographer
Halifax Wedding Photographer
1. If you’re flying, carry your camera onboard with you to avoid damage. When you go through metal detectors, ask the attendant to hand-screen your film. To help expedite hand-screening, carry your film in clear canisters or remove it from its packaging and place it in clear plastic bags.
If you can buy film where you’re headed, consider waiting until you get there to purchase it. It’ll at least make one leg of your trip easier going through screening devices.
Do not pack unprocessed film in checked luggage. The scanner equipment is stronger than the ones used for carryon bags, and may well fog your film.
Check your airline’s web site to find out carry-on and checked-luggage policies. Some overseas airlines or small airlines do not allow you to carry luggage onto the plane with you.
Digital media are not affected by x-rays, but magnetic devices could harm them. Because there may be powerful magnets in the motors of conveyor belts, place your camera as far away from the beginning of the belt as possible.
2. If you’re traveling by car, keep your camera inside when you’re driving so it will stay cool. Carry it with you when you leave your car; it can easily be stolen out of the trunk.
3. Always, but always, keep your eye on your equipment. It takes only a couple of seconds for anyone to grab an unattended camera bag. Dangling a camera from your neck isn’t a good idea, either; it’s very easy to cut a strap with a quick cut of a sharp knife.
4. Know what you’re going to do about storing digital images before your trip begins. Personally, I prefer memory cards. Lugging around a computer or portable storage devices is a hassle. If I’m particularly protective about images, I either go to a one-hour lab and have them download the images to a CD or I go to a cyber cafe and download the images to an online image bank. If I need more memory cards, I just buy them. They’re not hard to find. If I think they may be hard to find, I take extra ones with me. You can never have too many memory cards.
5. Insure your equipment. See if your insurance company already covers your equipment in case of theft or damage. If it doesn’t, get a policy that will, especially if you’re traveling with thousands of dollars worth of equipment.
6. Unless you know your camera inside and out, take your manual with you. Just pack it in your luggage.
7. Make sure you take all your cords, etc. with you. If anything needs an outlet, bring an electric plug adapter if you’ll travel overseas. Bring one for your car, too, if you’ll be doing a lot of shooting in the field.
8. Protect your camera from inclement weather.
9. Avoid leaving your gear in extreme heat.
10. If it rains unexpectedly, the very least you should do is get your camera under an item of clothes to shield it the best you can. Get out of the rain.
11. If it’s cold, warm your camera up with your body heat to avoid condensation. If condensation does occur, empty the battery and memory compartments and keep the compartments open until they’re dry. If you take them back outside with condensation, they may freeze, and that’s bad news.
12. Use a UV filter to protect your lens.
13. Take equipment you’re familiar with. Traveling isn’t the time to try out new equipment if you want to be confident you’ll get good results.
14. Travel light with a good bag. Don’t bring every lens or body you have “just in case.” By limiting yourself, you may also find new ways of seeing.
15. If you’re going overseas, declare all your photo equipment with custom officials at the airport before you leave so you won’t have to prove ownership when you return.
Toronto Wedding Photographer
Halifax Wedding Photographer
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